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How To Create & Upload Captions For Your Video Content

In Marketing Tips, Tips & Tutorials, Video Tips by Sarah Robinson

If you are like most Small Business owners, you have started to realize that Video is powerful medium to market your messages, your products or services out to hundreds of potential customers. The major problem is that video relies heavily on your audience actually hearing what you are saying to drive the messages home and to get people excited about …

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Creating Vertical Content for Maximum Reach

In Marketing Tips, Tips & Tutorials, Video Tips by Sarah Robinson

In a couple of Video Marketing Bites ago, I mentioned that all of your video content should be shot in Landscape. And, in my last post, I spoke about creating Landscape content allowed you to create square content very easily. BUT! Sometimes you should use Vertical Content videos for your business. Sometimes. I’m definitely not jumping off the Landscape Bandwagon, …

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Create Content that Connects you to your Audience

In Marketing Tips, Tips & Tutorials, Video Tips, Website Content by Sarah Robinson

So, you’ve started to create content to help market your business. This may be in the form of blog content, video content, social media posts, behind-the-scenes images, newsletter tips or more. Hopefully, you are starting to see results and you are looking to come up with your next blog topic or catchy caption on your latest Instagram image. Easier said …

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The 5 Website Videos You Should Have

In Marketing Tips, Tips & Tutorials, Video Tips by Sarah Robinson

Are you looking for ways to generate more interest in your website and business? Perhaps you are wanting to engage your audience with video content that converts viewers into buyers. Or, maybe you are looking to create raving fans that not only love your brand but also promote you to their friends and networks as well. Whatever your reason, you …

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Why You Should Invest in Video Marketing For Your Business

In Marketing Tips, Tips & Tutorials, Video Tips by Sarah Robinson

Let’s face it, it can be daunting and overwhelming when setting out to add Video Marketing to your list of Business Goals, especially when it seems like such a big undertaking. You’re concerned about budgets running away and investing in something that may not even generate you the results that you want. However, creating video content that markets your messages, …

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The Seven Steps To Creating Video Marketing Gold

In Tips & Tutorials, Video Tips by Sarah Robinson

We all know, as small business owners, that video plays such an important role in how we connect with our customers. The problem is, that if it’s not done properly, then your videos can sometimes do more harm than good. I’ve been behind the camera creating professional video products for over 10 years, and I’m super excited to see technology …

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Should You Shoot Your Video In Portrait Or Landscape Mode?

In Tips & Tutorials, Video Tips by Sarah Robinson

Does shooting in Portrait or Landscape mode make you more professional to your viewer? If you’re not sure what I mean, Portrait mode, in this case, refers to holding the phone vertically when shooting. Landscape mode refers to holding your camera or phone horizontally. So, a thought has popped into your head, and you know your customers on your Facebook …